NewsFlash

Description:

NewsFlash Email Template and Landing Page

The NewsFlash email is a quarterly Coverys email sent to agents and brokers to update them about the company and industry as a whole. My role was to suggest a design for a new email template (first image) and and corresponding landing page (second image) to increase the open rate. Instead of including all the information in the single email and making it very long and hard to skim, I came up with a means to link to different sections of the same landing page. During the process of converting the Adobe XD design of the email template to a usable email template in HubSpot, I discovered a compatibility issue with custom CSS and Outlook, one of the primary email platforms used to view the emails. Because of this, I instead worked with another designer to incorporate parts of my design into his email template design, while still maintaining a compatible template. In the end, this collaborative design was paired with a landing page built based on my design.

Company:

Coverys

Graphic Type:

Email Template; Landing Page

Tags:

Web Design, Adobe XD, Hubspot, CSS